Due to the implementation of questionable business practices, the Federal Trade Commission (FTC) has taken legal action against Amazon.  Allegedly, to convince customers to enroll in Prime subscriptions, the company has engaged in trickery.  The effort has apparently been ongoing for years and has led to the positive outcome of increased sales for the company.  In the lawsuit filed by the FTC, the agency claims that Amazon not only uses deceptive techniques for attracting customers to the Prime subscription, but also makes it difficult for existing customers to cancel their subscriptions.  Some are not even aware that the subscriptions are recurring and are renewed without their consent.