Picture yourself in your family room watching your favorite T.V. show with a gigantic bowl of popcorn, when suddenly a loud obnoxious commercial starts blasting out of your T.V.’s speakers. Well, good news folks! The Commercial Advertisement Loudness Mitigation (Calm) Act is now in effect. This act, passed by President Obama in 2010, prohibits T.V. advertisers from raising the volume higher than the volume of the T.V. program.