Tag Archives: product labeling

New Lawsuit Fires Up

Distilling a class action

Those who consume the occasional alcoholic beverage may or may not have noticed that the mini bottles sold under the Fireball Cinnamon label do not contain whisky.  While the specific word “whisky” is not displayed on the product name, it may be assumed that the product is comparable, arguably identical to the larger variety Fireball Cinnamon Whisky bottle.  In response to the apparent deceptiveness, plaintiff Anna Marquez has filed a class action lawsuit against the US-based manufacturer, Sazerac Co. Inc.  In addition to damages, Marquez is also requesting a jury trial and injunction relief.     Continue reading