Ironclad Lawsuit?
A private label for Dick’s Sporting Goods is wrapped up in a legal dispute with a company that specializes in sports apparel, team uniforms, and jerseys. Launched within the past decade, Wooter advertises a unique infinity symbol that appears to resemble two semi-open links in a chain. About a year following Wooter’s development, the brand Calia was introduced with Carrie Underwood as the face of the women’s activewear line. Although Underwood left the brand two years ago, Calia continues to drive impressive sales for Dick’s Sporting Goods.




